Most "general" marketers & web designers don't understand your specialty niche... but we do.
We help home theater installers and consultants in A/V & automation to get more customers through digital marketing.
Home Theater Installers
Smart Home Automation Contractors
Whole House Audio/Video Distribution Designers
High End Audio Dealers
Security Integration Contractors
If you're in these markets, you know the challenge of getting a web designer or online marketing team to understand what it is that you do, what gets customers excited, and how to communicate your brand message accurately and effectively to grow your business.
A "generalist" marketer might struggle to present you properly online, or know what motivates a prospect to call you for a site visit or consultation.
Don't "hope for the best" or let someone guess when it comes to your business presence and growth!
Lead Generation for Home Theater & Smart Home Installers
Hi, I'm Scott Novak, and I come from a 20-year career in high-end audio (and have been to my share of CES and CEDIA shows). I've owned my own web services agency for the past four years, and now I'm merging two of my passions together.
I started my career in audio/video in 1994, and "learned the ropes" of how audio and video systems can deliver an amazing entertainment experience for customers for over 20 years. I worked in sales for two high end audio companies (VTL and Synergistic Research), attended dozens of CES, CEDIA, and related A/V shows, visited dealerships around the country, gave seminars, and worked with international distributors for many years.
As life took its turns, I got into online digital marketing and web services. I founded my own company in 2014 helping home service businesses grow their online presence, sold it after four years, and in 2019 returned to focus on helping companies closer aligned to my passions.
What's my passion? My main passion is music and entertainment. I've always been a musician, playing guitar since age 12, playing in high school jazz band, graduating with a Recording Engineering degree, and playing in various rock bands ever since.
And I'm a self-confessed audiophile and vinyl fan, with a love for realistic movie and video experiences.
Now, I'm combining those passions with my web services knowledge and experience from the past four years to help home theater installers and consultants in A/V & automation to get more customers through digital marketing.
Level Up Web Services can be a great partner if you want one or more of the following:
You're looking to grow your business and need more leads, calls, and appointments
Want to be more visible to prospective customers online and rank higher than your competition
Need a website that's a perfect blend of striking visuals that match your brand, and compelling content that converts curious lookers into phone calls and appointments
Want to target a particular city or a particular product/service of your company
Don't want to mess with any "web stuff" but want more leads and a greater online presence
SEO (Search Engine Optimization)
Boost your visibility online by using search engine optimization techniques to rank your site higher than your competitors - and yield more prospects month after month.
Inspire visitors to contact you with a potent combination of visually compelling, mobile-friendly website designs, and keyword-rich, descriptive content that gets you found and builds a foundation of trust
Advertise where your prospective customers hang out, and connect with targeted keywords and/or age, location, lifestyle, and more. Our Google & Facebook experts design and manage your pay-per-click ads.
Boosting online visibility and getting keywords in the top 10
Testimonial: "I'm well-established in the audio/video industry but my dealership is a new venture. By following Scott's advice to get a newsletter sent out to my past clients, I had a record month, which meant the world to me...Had I not followed his strategies, my dealership would be in a more dire situation." - Paul Jenkins, Elevation Sight & Sound, Park City, UT
More than just a pretty face... Website design optimization that get RESULTS
While most other general web designers and marketing teams are limited to creating only the physical appearance, at Level Up! Web Services, we believe that a compelling and professional presentation needs to be complemented by a powerful machine "under the hood." In other words, you need to have a turbocharged engine if you want to get found prominently by Google and the search engines. The more visible you are in the search engines (or advertisements), the higher percentage of prospective customers can find you as well. Just like a freeway, you want traffic to your site.
Once the visitor arrives on your site, they want quick answers to a few questions. The goal is to present a powerful combination of words and pictures that is in alignment with their idea of a practitioner that will solve their problem. This psychological transition from "possibly interested" to a mindset of "I need to call these people" is called conversion.
We believe that all of these visual, mechanical, and psychological components go hand in hand when building and/or optimizing websites that get the results you want.
Increase your percentage of new customers
Getting traffic to your site is vital to your growth, and by employing conversion psychology you can increase conversions of visitors and get the phone ringing. With a modern design that matches your mission, it builds a trust in you and your team that improves the likelihood of booking a sale.
Art + psychology = more clients
An optimized website is part art, part psychological science. It's really all about "user experience" (UX). As long as the design reflects your business brand, the content quickly and clearly communicates your mission and uniqueness, and the site itself is built with a proper "engine," you will be rewarded with higher ranking, longer engagement, and ultimately more clients and more revenue.
Retain more clients
It's one thing to get a new client, but how do you keep them coming back? We believe that retention is in part due to the seeds that are planted in their mind. By positioning you as an expert in your field, and demonstrating your uniqueness helps to "plant the seed" in the client's mind that you are the best solution to their problem. And it's that seed that blossoms over time, and when the roots are firmly in place in the thought process, they tend to justify and remind themselves of the reasons behind their decision in continuing with your company.
What if you already have a website?
We also provide website optimization of your existing site, so we can employ the techniques described above without starting from scratch. It's recommended to freshen or update your website's look every two years or so, but if you're getting results from your site but just want to make a few improvements on an "a la carte" basis, we can help you.
Interested In How We Can Help You Get More Clients?
* MY FREE OFFER
If you're looking to expand your reach online, it's good to start with knowing where you are now and what needs to be fixed.
OPTION 1: I will personally conduct my 4-Step Custom audit in a video format. In 10-15 minutes you'll hear my advice specific to your web presence. If you'd like to see some strategies you can use to get more visibility to your target customer, just reply with your site address, and I'll introduce myself via video.
Contact us today to see how you can get more clients in 2020!